Who are We?
You've seen the word sustainable everywhere—magazines, blogs, lifestyle gurus all preaching mindful living and eco-conscious choices. At The Dusky Muse, we turn those ideas into effortless reality. With just a click, we offer you a curated collection of 100% sustainable living—no compromises, no confusion.
We believe that luxury and sustainability are not opposites—they&aposre soulmates. Our thoughtfully designed products are crafted from recycled cotton, blending elegance with intention. Each piece is made to not only look good, but do good—for you, and for the planet.
Our commitment goes beyond trends. It&aposs about creating comfort that cares. So while others decode what sustainability means, we make it simple. You focus on how to wear it, where to take it, and how to style it. We&aposll handle the eco-part and keep the lifestyle gurus impressed.
Welcome to The Dusky Muse—where conscious living meets effortless luxury.
Cheers to choosing sustainability,
We are cousins cum best friends who thought why not get creative with fabrics that are eco-friendly and build a fashion lifestyle brand. This was not a planned bet, it was one of those ideas that emerged out of our tea time discussions.
Being part of the textile industry, the demand for organic cotton or recycled finished products seemed to gain global attention. So, our idea was to ensure that Indian consumer ecosystem should experience high-quality sustainable products. The challenge was to ensure we had the right set of manufacturers with us, and a few of them outright didn't entertain us.
Demotivating days, have always compensated itself with customers like you who have believed in our products. The journey has been a balance between the daily dose of creative energy versus practically taking calculated decisions.
Looking forward to catering to different style statements in planet-friendly ways and vibing to your feedback creatively.
Founder's Note
Darshan and Jinesh